
Become a UX leader
SWEET SPOT UX BOOK
COMMUNICATING USER EXPERIENCE TO STAKEHOLDERS, DECISION MAKERS AND OTHER HUMANS
Do you want become a UX leader?
To succeed in today's competitive product design industry you also need to learn some essential leadership skills. This book will help you, the UX or product designer to develop a communication style that your business stakeholders or clients will relate to, and elevate your career.
How is this book different from other UX books?
This UX book doesn't focus on things they teach you in a typical UX course. It won't bombard you with more techniques for ideating and designing. What it will do is help you find more effective ways to apply your craft in the real world.
In doing so, this UX book will help you leverage your key strengths as a designer and develop the right kind of attitude needed for a successful leadership career within today's co-design industry.
Why is it a Best Seller?
This user experience book is popular with both new and experienced UX designers, digital product designers and web design professionals who want to become more successful and transition into a senior-level designer or design leader.
Insights from other UX professionals about how they gain and maintain buy-in for their work, some context on why this is often a key challenge to overcome, and some useful ways to address it.
Some simple formulas to help co-workers become more aligned around your UX process – To convert them into UX advocates, and help you become better at applying your craft within your organisation
Simple strategies and tips to help you get straight to the point with your UX design message - To gain momentum and elevate your status as a UX leader.
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